Experimental Economics Seminar for April 27

Events, Seminars | April 19, 2012

Join us for the final ICES Experimental Economics Seminar of the semester, featuring David Reiley.

Dr. Reiley, of Yahoo! Research, will discuss his paper (co-authored with Randall Lewis) Does Retail Advertising Work? Measuring the Effects of Advertising on Sales via a Controlled Experiment on Yahoo!. The talk will take place on Friday, April 27th, from 4:00 to 5:30pm, in room 648 of the Truland Building, Arlington campus.

Visit the Seminar schedule for a copy of the paper and and to learn more about upcoming speakers.

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